IceHoles GM, Eli K. Breen, Announces Whistler Brewing Sponsorship.06/09/2007 |
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UNIX|Forge News Wire
**Please note - this is a parody, intended for entertainment. This does not necessarily reflect the views of Whistler Brewing Co.**
VANCOUVER, BRITISH COLUMBIA, Sep 06, 2007 (UF.Net News Wire via Beer League News Network) –
IceHoles Hockey Club (TSX Venture: ICE.HL) General Manager, Eli K. Breen, announced today that the IceHoles Hockey Club (”IHC”) has entered in to a sponsorship agreement with privately held Whistler Brewing Company (”WBC”) of Whistler, British Columbia.
Don Gordon, Western Regional Sales Manager for WBC, made it known that there was a partnership available for a suitable candidate in an effort to garner additional sales. “After assessing our year-over-year growth in beer consumption, I made it known to the management board of IHC that we would be seeking a partnership agreement with a local brewer” Breen is quoted as saying. “Mr. Gordon and I have worked together on past projects, such as playing hockey and drinking beer, which made WBC and Mr. Gordon an excellent match”.
Breen and IHC are predicting net consumption upwards of 800 beer for the Winter 2007/2008 season, up 9.2% from 2006/2007.
About IHC
Bringing Beer to Hockey Since 2003.
The IceHoles Hockey Club is dedicated to extremely entertaining hockey for players and fans alike. Started in 2003 as a singles summer team under the guise ‘MoDo Elite’, The IceHoles Hockey Club has gone on to greatness. Since recording one of the biggest upsets in beer league hockey in their first season, (Div 7 UBC), going six straight to take their first divisional championships, the ICH have yet to win a single bloody thing since.
About WBC
All BC Brewed. All BC Owned.
At the Whistler Brewing Company, we share a common passion for beer and believe we have an incredible story to tell. We invite you to stay a while to learn more about our beers, our brewing philosophy and the incredible Whistler region which is the inspiration for our beer; and the source for our incredible glacier water. Because it is genuine Whistler Glacier Water™ that gives our award winning beers their uniquely crisp flavour and refreshingly clean finish.
Source UF.Net News
Eli K. Breen, Communications Officer, IceHoles Hockey Club.
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